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Updated February 2021

In our series on marketing for accountants, we have talked about:

In this article, we will unpack what everyone has on their mind; how do we drive traffic to the website?

We are going to list out six traffic channels that accounting firms can use to find success in their marketing. Future articles will explain each channel in detail.

So, how can you get your message in front of the right people? How do you point people to your website and convert leads into sales?

Follow this list:

  1. Organic Traffic 
  2. Advertising
  3. Referrals
  4. Partnerships/Co-marketing
  5. Social Media
  6. Sales development 

There’s multiple ways to get your message out in the world, but these are the six we have used ourselves and for our clients, generating great success.

To watch the whole video, click here.

Key point to remember:

There’s no ONE right way, you just have to begin and keep up momentum!


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